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Embedded Lending

The Iceberg of Embedded Lending: What You Don't See (and Why That's a Good Thing)

Efthimios Tsatalpasidis
22.05.2025
•
6 Minutes

As a platform, offering embedded lending to your business customers might seem straightforward: place a button in your interface, let users apply for funding, and voilà: capital flows. But what happens behind that button? Embedded Lending is like an iceberg. What your customers and even your teams see on the surface, fast approvals, seamless UX, and instant decisions, is only a small part of what makes it work. Beneath the surface, there's an entire system of complexity that needs to run smoothly to make that simplicity possible. That’s where Banxware comes in.

Above the surface: seamless lending

The magic of Embedded Lending is in its invisibility. Your customers see a financing offer that feels native to your platform.

With Banxware's embedded lending solution, you can offer:

Sofortfinanzierung: Digital business loans from €1,000 to €250,000. Fully online, fast approval, and usually paid out within 24 hours with one transparent fee.
HVB FlexFinanzierung: Credit lines from €250,000 to €5 million. Ideal for long-term investments, with flexible drawdown and repayment options.

Your platform becomes a one-stop solution for your customers. And all they ever see is the surface.

Below the surface: what Banxware handles

While you focus on earning your customers’ loyalty and a comission, Banxware quietly powers the financing engine in the background.

"Platforms shouldn’t have to become lenders to enable lending. Our role is to make the complex infrastructure behind the scenes invisible, while delivering complete control and insight to our partners."
- Joao Freitas, Chief Product Officer at Banxware

Here's what we take care of, so you don’t have to:

  • Capital Provision: You don’t need to provide or raise the capital yourself. Banxware works with trusted banking partners like HypoVereinsbank to supply the necessary liquidity.
  • Regulatory Compliance: German and EU financial regulations don’t pause for innovation. We manage every requirement so you don’t have to worry about licenses, legal risk, or bureaucracy.
  • KYC & AML Checks: Identity verification happens in real time, in line with the latest anti-money-laundering laws.
  • Risk & Credit Assessment: With access to account data and AI-supported scoring models, we assess each case quickly and accurately. And if a borrower defaults? Banxware carries the credit risk, so your platform stays protected.
  • Loan Servicing & Repayment: We handle the full lifecycle: disbursement, scheduling, collection, and reconciliation.
  • Tech Integration: Our APIs are built for easy onboarding and minimal maintenance. Whether you run a marketplace, SaaS platform, or broker portal, integration is designed to fit.
  • Customer Support: Your business customers always have someone from Banxware they can reach out to. Whether it's a question about their application or ongoing support, a real person is just a call away, without adding pressure to your own support team.
  • Monitoring & Reporting: From fraud detection to portfolio performance, we monitor the entire lending operation. And for full transparency, we provide you with a live dashboard, so you can track loan activity and performance in real time.

  • You want to grow your platform, serve your customers, and add value to your platform. Banxware enables you to do just that, while we handle what would otherwise require a team of underwriters, lawyers, and compliance experts.

    The Iceberg of Embedded Lending: Above and below the Surface

    Conclusion

    Embedded Lending has made financing feel effortless: for platforms and their business customers alike. A few clicks, fast approval, capital in the account. But behind that simplicity is a powerful system doing the heavy lifting.

    At Banxware, we build and operate that system. With every step forward, AI-driven credit decisions, smarter risk models, and new products like HVB FlexFinanzierung, we’re making complex financial processes feel seamless.

    We believe platforms should be able to offer real financial value without becoming financial institutions.

    You create great user experiences on the surface. We make sure everything underneath works.

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    Platforms
    Embedded Lending
    Efthimios Tsatalpasidis
    Marketing Manager

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